The pomegranate, a secret of natural and ancestral beauty

Rather rare in our latitudes, the grenadier grows along the Mediterranean and in the Near East, and gives a round fruit filled with juicy grains, with a slightly tart flavor, the grenade. Pomegranate has been cultivated since ancient times, and from the Middle East to India this fruit is considered a natural beauty secret. Because under its curves, it hides an impressive list of virtues. Japanese, American, Israeli, Indian, studies about it are multiplying: with green tea and grapes, it would be part of the top 3 most powerful antioxidants. In the pomegranate, nothing is to be thrown away. Skin and tannin (present in the bark and seeds) all have antioxidant properties. On the health side, researchers have also found anti-atherosclerosis, anticancer (including skin cancer), healing, anti-inflammatory and antimicrobial powers.

A rejuvenating cocktail for the skin

All these qualities could not be left fallow by cosmetologists. But why have so many brands decided to ride the Grenadine wave? Because this fruit is very rich in active ingredients.
As explained by Evelyn Guérin of the Weleda laboratories (a brand that has been offering a pomegranate range since 2009), pomegranate extract works on several levels: "Its revitalizing juice is rich in vitamin C, vitamins of the B group, minerals and in trace elements. And especially the seeds make it possible to obtain an oil regenerative properties for the skin. This one is able to stimulate the cellular renewal and to reduce the pigmentary tasks ".
Antioxidant. The cosmetic virtues of pomegranate on the skin do not stop there. It is also an excellent antioxidant thanks to the presence of polyphenols and vitamin E.
Firming. Evelyne Guérin also points out "its great richness in monounsaturated and polyunsaturated fatty acids (linoleic, punicic, oleic and linoleic acid) with particularly advantageous moisturizing and softening properties as well as phytosterols, known to stimulate collagen synthesis".

The pomegranate, for what types of skin?

In a facial, the grenade is the ideal asset in your fortieswhen the functions of the dermis and the epidermis begin to run out of steam. From this age cells need a booster to renew because the skin relaxes gradually. It is an asset that can also be used as a preventive against the first signs of age. So from 30 years old.

Discover our fruity selection of face care, serums, masks and pomegranate eye contours.

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